Website – Velocity Partners – The search for meaning in B2B marketing

A work colleague spoke to me about Doug Kessler and the company he founded (Velocity Partners). When I was trawling through their website, I stumbled upon his piece ‘The search for meaning in B2B marketing‘ from back in 2014 and it really resonated with me (from the comments below it seems to have touched many others too). I felt it spelt out so many of the feelings I’ve had, as I too have been searching for meaning in my life and my career (still looking…).

I reached out to say thank you and I shared a quote which helped me too. He was kind to reply saying…

Thank you so much for your kind note – it made my day!

I’m glad The Search for Meaning hit home for you – it’s the most personal thing I’ve written and I still believe in the ideas it expresses. I got lucky in my career, finding something very early that I could get excited about.

I love that Steve Jobs quote too. Thanks for sharing that. I always felt that Apple’s genius (his genius) was about the place where tech meets people. Here’s to intersections!

Interesting choice of words to end with: Here’s to intersections!

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